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A custom brand identity, website, and launch plan built with purpose, for [COMPANY].
At 5Four Digital, we are thrilled to present our proposal for the comprehensive redesign and redevelopment of [COMPANY]. We are committed to delivering a tailored solution that meets your specific needs, ensuring the new website serves as a dynamic platform for engaging your audience and delivering high quality content.
[In this section we summarize what we heard in our conversations: your current challenges, the audiences you serve, the outcomes that matter most, and why now is the right moment to invest. This is written from your discovery call and uploaded transcripts so the proposal reflects your words back to you.]
We look forward to the opportunity to collaborate with you and bring this vision to life. Thank you for considering 5Four Digital for this important project.
We collaborate one on one with businesses that share our passion for growth and digital strategy. No account-manager runaround.
Branding, web design, and build sold and executed as one system, not three disconnected handoffs. Aesthetics that convert.
Rated 5 stars by 120+ clients. Based on real reviews, we hold one of the highest Google ratings of any studio.
The 5Four name comes from 54th Street in Brooklyn, New York, a pivotal mecca of culture and growth for a community of hardworking, dedicated individuals.
5Four Digital expands on that idea of local success with a grassroots strategy for small and large businesses alike, with award-winning work featured on Awwwards, Product Hunt, and beyond.
Our team brings more than two decades of combined experience in branding and website design, with members based locally and abroad.
Strategy, brand, web, and the systems that keep them working. We sell and execute these as one integrated practice, so every deliverable is consistent and built to convert.
Web and platform embeds, custom GPT development, and AI workflow automation through 5Four Ops.
Get ranked on Google and cited by ChatGPT, Perplexity, and Claude with content engineered for AI answer engines.
Logo design, visual identity, style guides, and scalable design systems that show up consistently across every touchpoint.
Hand-drawn and color illustration plus Lottie animations, delivered in a range of file types for any project.
Web app design and user research for product teams building interfaces that work hard beyond marketing.
Research-led experience design, prototyping, and interface design that communicates clearly and drives action.
Custom, responsive builds with CMS integration, predominantly Webflow, so your team can manage content without code.
Figma-to-Webflow production, enterprise CMS architecture, and Webflow QA and performance audits at scale.
Ongoing updates, security, performance monitoring, and support, so your site keeps working as hard as your business.
An all-inclusive project package covering every deliverable in this partnership. Valid for 45 days; beyond that, pricing is refreshed to current market conditions.
Tap any line to see what’s included.
Weekly progress updates keep you informed of developments, risks, reminders, and next steps to keep the project moving.
Anything beyond this proposal is additional scope, quoted for approval and billed separately. It may affect the timeline.
Two rounds of revisions per milestone. Additional rounds are billed at the hourly rate of $275.
Subscription and licensing costs for third-party tools are covered by the client; we handle setup, configuration, and integration.
Post-launch support for 15 days to address issues, plus SOP documents for managing your site in Webflow.
All details are kept confidential. Upon full payment, you own all deliverables, including design files and content.
Hosting and maintenance are optional. These rates apply only if you host with us. You may also self-host via Webflow directly (from $29/mo).
We run a website backup schedule so there's always a consistent backup. If the server is ever compromised, a backup stored elsewhere helps the site recover quickly.
We consistently make updates to the website framework so your site stays current, stable, and secure over time.
A fully dedicated server with worry-free AWS management and root access. Self-hosted sites load up to 20x faster on our Turbo Servers.
Timelines are contingent on receiving feedback and assets within 3 to 5 days of each deliverable. Larger sites or complex integrations may require adjustments. Each milestone includes two rounds of revisions.
Welcome, ClientOS access, a 60 to 90 minute brand discovery call, and a sitemap that maps your pages and content before any design begins.
Copywriting in your brand voice, logo concepts refined to one final direction, and comprehensive brand guidelines covering type, color, icons, and imagery.
Fully custom desktop and mobile designs in Figma, starting with the homepage for approval, then every sub-page, with two interactive rounds of feedback.
Responsive Webflow development of every page, rigorous QA across devices and browsers, and a punchlist review so every detail is right before launch.
SEO quality assurance, a managed go-live, and 15 days of post-launch support with SOPs so your team can run the site with confidence.
A welcome email from your dedicated client manager, invitations to our collaboration tools, and access to your own Client Operating System, where everything related to the project lives so you're informed at every step.
A 60 to 90 minute brand discovery session. We send a brand discovery document beforehand, or we can complete it together during the call. Just set aside the time and we handle the rest.
We design a sitemap document outlining the pages and content breakdown, sketching the skeleton of your website, then invite you into Figma for feedback. Expect up to two rounds of revisions.
We create an initial draft using new, existing, or combined content that encapsulates your brand's voice, forming the basis for the design phase.
Our creative team crafts logo concepts and invites you to choose the one that captures your brand's essence. We refine it through two rounds of revisions.
With a logo in place, we craft comprehensive brand guidelines covering typography, color palette, textures, icons, illustrations, product mockups, and photography.
We bring your visual identity to life with high-fidelity designs, starting with the homepage to capture the essence and structure of the site.
Through an interactive review process in Figma, we incorporate your insights across two rounds of feedback, refining and finalizing the design of all pages.
After homepage approval, we translate and adapt the designs for mobile, ensuring your brand's presence is visually consistent and functionally seamless.
Our developers bring the approved designs to life, coding the functional website. We develop each page, integrate features, and optimize performance.
Our QA team rigorously tests the website across devices and browsers, checking functionality, load time, and responsive design.
We present the fully functional website for your review, accommodating two rounds of changes so every detail aligns with your expectations.
We review keywords and meta tags and ensure all content is optimized to boost your site's visibility and ranking before going live.
We officially launch your website to your audience worldwide, managing the launch process for a smooth transition to a live environment.
We monitor performance, address issues, and provide comprehensive SOPs on managing your site and updating content.
Automatic restore points so you never lose your work.
Automatic sitemaps and customizable 301 redirects for full control.
A Tier-1 CDN via Amazon CloudFront and Fastly for the fastest hosting on the internet.
ISO 27018 compliance to protect you and your customers' information.
Snappy for the first visitor or the millionth. No surprises when you go viral.
Protect the whole site or individual pages with Webflow hosting.
We include four to six case studies per proposal, chosen to match your industry and goals. Swap these for the most relevant work before you send.
We developed a new website for the NYC Public School’s Future Ready program, focusing on clear and accessible presentation of student pathways. Fully WCAG 2.1 Level AA compliant, it aligns with the DOE’s commitment to inclusive learning.
[Two or three sentences: the brief, what we designed and built, and the measurable result. Keep it specific to this client’s industry.]
[Two or three sentences: the brief, what we designed and built, and the measurable result. Keep it specific to this client’s industry.]
This Web Design and Development Agreement is entered into as of [DATE] by and between 5Four (the “Agency”) and [CLIENT NAME] (the “Client”) of [COMPANY], both of whom agree to be bound by this Agreement.
The Agency shall provide branding, web design, and development services to the Client, as described in the attached Proposal. The Proposal is incorporated into this Agreement by reference and is considered an integral part of this Agreement. Services include brand discovery, a responsive logo, visual assets, a sitemap, high-fidelity wireframes, a design system, development using industry-standard technologies, a QA process, and delivery of final deliverables including SOPs, HTML files, and asset access.
The Client agrees to pay the Agency per the following schedule: 50% of the total fee upon commencement of work; 25% due 30 days from the date of the first invoice; 25% due 30 days from the date of the second invoice. The Agency shall invoice the Client in accordance with this payment schedule.
The Client shall own all intellectual property rights in the deliverables created by the Agency under this Agreement. The Agency agrees to execute any necessary documents to effectuate the transfer of such rights to the Client.
The Agency shall provide deliverables for Client feedback. If the Client fails to provide feedback within the stated time frame, the delivery date may be adjusted and may result in additional charges or delayed timelines. The Agency provides two rounds of revisions per deliverable; additional rounds are billed at $275/hour. The Client agrees to provide feedback, revisions, and approvals within three to five business days of receiving each deliverable. Upon approval of a deliverable, subsequent revision requests are outside the original scope and billed separately.
The Agency may terminate for non-payment or material breach. The Client may terminate upon written notice, subject to payment for services rendered up to termination. Either party may terminate by mutual agreement. If the Client becomes unresponsive for 30 days, the Agency may consider the project complete and demand payment for the current milestone; resuming afterward is treated as a new engagement, quoted separately. Upon termination, the Agency delivers all completed deliverables and the Client pays for all services rendered up to the date of termination.
The Client grants the Agency permission to showcase finished and in-progress work in case studies, portfolio, or marketing materials, subject to Client approval not to be unreasonably withheld. The Agency may request a "Crafted by" credit with a link, and permission to use screenshots and visuals from the Client's website, which the Client grants.
The Agency agrees to keep confidential and proprietary information confidential and to use it solely to provide services under this Agreement.
The Agency represents that it has the skills, expertise, and resources to provide the services, and that the deliverables will not infringe the intellectual property rights of any third party.
The Agency shall not be liable for any indirect, incidental, consequential, or punitive damages arising out of or in connection with the services provided under this Agreement.
This Agreement shall be governed by and construed in accordance with the laws of Florida, without giving effect to any principles of conflicts of law.
This Agreement constitutes the entire agreement between the parties and supersedes all prior and contemporaneous agreements and understandings, whether written or oral.
This Agreement may be amended or modified only by a written instrument executed by both parties.
Any notice required or permitted under this Agreement shall be in writing and delivered to the address specified, or to such other address as either party may designate by written notice.
No waiver by either party of any breach shall constitute a waiver of any subsequent or other breach.
The Agency may not assign this Agreement without the Client's prior written consent. The Client may assign to any successor of the Client's business, provided the successor agrees to be bound by these terms.
Neither party shall be liable for any failure or delay in performance due to causes beyond its control, including acts of God, pandemics, war, terrorism, riots, embargoes, acts of authorities, fire, floods, earthquakes, accidents, strikes, or shortages of transportation, facilities, fuel, energy, labor, or materials.
Once you sign the agreement and pay your first invoice, we'll book your discovery meeting and begin onboarding. Your signature below confirms acceptance of this proposal and the agreement above.
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